Zeri Crafts
Zeri Crafts was created in Kuwait in 2010 with the aim of reconnecting to the Gulf’s crafts heritage. Our mission is to re-value our cultural capital and transform it into a source of creativity. We create products that reflect Gulf culture with a contemporary look and feel. Our approach emphasizes high craftsmanship, fine materials and exclusive design.
We have a small but growing collection of pieces; textiles, objects, paperware, and leatherware. Much thought has gone into each piece to make it unique. We work with a group of professional designers. Nedda El-Asmar is the designer with whom we collaborate on our mubkhars. In her designs, she marries her familiarity with Middle Eastern culture to a simple streamlined aesthetic. Rocio Martinavarro is the designer behind our paperware, among other things. We recently entered into a collaboration with artisan/designer Sylvette Blaimont on a jewelry collection inspired by sadu motifs.
To the extent possible, we work with artisans whose careful execution shows years of artisanal effort. Our textiles, for instance, benefit from a collaboration with Lao Textiles, whose highly skilled weavers are the hands behind our very complex brocaded cushions. Each piece takes between 1 to 2 weeks to weave. We appreciate the time it takes for each piece to be completed, and by working with artisans, we are doing our part in keeping these beautiful crafts alive.